James Smith 
Is there a secret to getting your content seen by as many people as possible? Here’s everything we know about how the Facebook algorithm works and how you can get your content the reach it deserves. Remember good old chronological news feeds? Back in the early days of Facebook, circa 2006 or so, posts were … Read more
Trying to stay consistent on social? Buffer’s new weekly goals and optimal posting times make it easier to show up on social, even when you’re busy. Set your goal, and we’ll handle the rest. If you're a regular reader of our content, you know we spend a lot of time thinking about and researching the … Read more
What Instagram verification is, the two ways to get a blue check, (with and without paying for Meta Verified), plus some FAQs about the process. As much as it can seem like a status symbol to be verified, there are also really practical reasons to have a verified Instagram account. Verification helps with engagement, can … Read more
In this beginner’s guide, learn everything you need to know about getting started with Instagram Imagine a place where you can stay updated on your college roommate’s life, get book recommendations, discover new brands, and learn more about anything you like. That’s exactly what Instagram is for you, for me, and for over one and … Read more
Stay consistent and grow your audience on Facebook with these simple, time-saving scheduling tips. I run a Facebook group called Freelancers Who Work Smart, Not Hard, but, for ages, I managed it the hard way, not the smart way. The hard way looks like this: trying to remember to post regularly (when I sometimes can’t … Read more